Category Archives: haircare in movies

Still Alice (2014)

stillalice__bornunicorn

stillalice_bornunicornThere are several skincare products in Alice Howland’s bathroom cabinet.

mariobadescucream_bornunicornOn the top shelf I’ve spotted a Mario Badescu face cream. The front label cannot be read, so it’s impossible to tell what cream it is. There’s also a tube of Verb styling cream.

MO_ahaceramAFkerastasehomme_capitalforceshampoo_bornunicorn

kerastasehomme_capitalforcegel_bornunicornlamersoftcream_bornunicorn

drhauschkafacialtoner_bornunicornOn the bottom shelf there are a Mario Badescu moisturizer (it could be the A.H.A. & ceramide one), Kérastase Homme Capital Force shampoo and ultra-fixing densifying gel, La Mer moisturizing soft cream and Dr Hauschka facial toner.

Thanks to Emily in the comments for the Verb id.

Pusher (1996)

pusher_bornunicorn (4)Frank (Kim Bodnia) and Tonny (Mads Mikkelsen) take a trip to Matas, a local drugstore. Lots of personal care/beauty products can be seen. Matas products, with the trademark striped packaging, are on the shelves of a whole aisle.

pusher_bornunicorn (7)

lorealstudioline_bornunicornA staple of 1990s hair-styling – L’Oreal Studio Line hair products, with the lovely white, yellow, black, red and blue packaging – can be seen, too.

pusher_bornunicorn (8)

l'orealelvive_bornunicornAnother classic drugstore line – L’Oreal Elvive haircare – can be spotted on the shelves.

pusher_bornunicorn (9)Clearasil acne and marks treatment line has its place on the shelves, too.

pusher_bornunicorn (10)

rimmelchicogo_bornunicornApparently, Chicogo was the brand name with which Rimmel marketed its products in Germany and other Northern European country. The counter in the drugstore visited by Frank and Tonny has got lipsticks and nail polishes.

What Women Want (2000)

whatwomenwant_bornunicorn (12)One of the most important moments of the film is the introduction of the “pink box”, a box containing beauty and personal care products that women usually use. Darcy McGuire (Helen Hunt) is a newly-appointed manager at the Chicago advertising company where the film is set: she presents her staff with pink boxes to stir their curiosity and encourage their creativity.

vidalsassoonfoam_bornunicornThe box contains Vidal Sassoon hair mousse.

whatwomenwant_bornunicorn (14)

Nick Marshall (Mel Gibson) is a chauvinist avertising executive who doesn’t like Darcy and her attitude. He is very skeptical when it comes to the pink box, but he ends up with trying every product in it; among them, Maybelline Great Lash mascara.

whatwomenwant_bornunicorn (2)

whatwomenwant_bornunicorn (3)lancomevernistripletenue_bornunicornThere’s also a bottle of Lancôme Triple Tenue red nail polish in the box.