Category Archives: haircare in movies

What Women Want (2000)

whatwomenwant_bornunicorn (12)One of the most important moments of the film is the introduction of the “pink box”, a box containing beauty and personal care products that women usually use. Darcy McGuire (Helen Hunt) is a newly-appointed manager at the Chicago advertising company where the film is set: she presents her staff with pink boxes to stir their curiosity and encourage their creativity.

vidalsassoonfoam_bornunicornThe box contains Vidal Sassoon hair mousse.

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Nick Marshall (Mel Gibson) is a chauvinist avertising executive who doesn’t like Darcy and her attitude. He is very skeptical when it comes to the pink box, but he ends up with trying every product in it; among them, Maybelline Great Lash mascara.

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whatwomenwant_bornunicorn (3)lancomevernistripletenue_bornunicornThere’s also a bottle of Lancôme Triple Tenue red nail polish in the box.

Fast Times at Ridgemont High (1982)

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Stacy Hamilton (Jennifer Jason Leigh) and Linda Barrett (Phoebe Cates) are applying Queen Helene Mint Julep masque on their faces.

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On the busy dressing table there is a bottle of Fabergé Organics wheat germ oil and honey shampoo.

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There’s also Estee Lauder Country Mist foundation.

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And a black tube of Bain de Soleil sun lotion (or self-tanner).

Right in front of Linda there’s Tom’s of Maine Apple Honey roll-on deodorant, which I have found no reference picture for.

Thanks to Tammy and Gillian for the foundation and shampoo ids, and to Clayton for the deodorant id.

Rushmore (1998)

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avonthunderbirdbottle_bornunicornRoyal Crown hair dressing, Pinaud Clubman talc, Avon Stop ‘N Go after-shave, Corvette Stingray ’65 bottle containing Spicy after-shave and Thunderbird ’55 bottle containing Deep Woods after-shave in Bert Fischer’s barber shop.

Gone Girl (2014)

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salonselectives_bornunicornAmy Elliott Dunne (Rosamund Pike) may be a runaway wife, but she takes care of herself in any situation. After dying her hair, she buys Salon Selectives shampoo and conditioner. The shampoo is Level 5, as shown by the green metallic band on the red bottle, which indicates a balanced cleansing level for normal healthy hair. The conditioner is Level S, which indicates a daily treatment for smoothing and taming frizz from sleek silky hair.

 

Gone Girl (2014)

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gonegirl_bornunicorn (6)One of the most dramatic scenes of the movie sees the protagonist, Amy Elliott Dunne (Rosamund Pike), cutting her hair and dying it dark blonde. She uses a L’Oreal hairdye, which I first identified as being part of the Superior Preference line. The only odd detail is the cap of the color gel: it should be gold, but in the movie it’s black.

gone_girl_bornunicorn LOreal-Superior-Preference-Natural-Blonde-bornunicornLater in the movie, Desi Collings (Neil Patrick Harris) takes Amy to his lake house. He buys some toiletries for her, including a box of L’Oreal Superior Preference hair dye in Natural Blonde. Ta-dah! My id was correct. The fact that the same hairdye appears twice makes sense to me. “I just want you to be you again,” he repeats, and going back to blonde is definitely a step in that direction.