One of the most important moments of the film is the introduction of the “pink box”, a box containing beauty and personal care products that women usually use. Darcy McGuire (Helen Hunt) is a newly-appointed manager at the Chicago advertising company where the film is set: she presents her staff with pink boxes to stir their curiosity and encourage their creativity.
The box contains Vidal Sassoon hair mousse.
Nick Marshall (Mel Gibson) is a chauvinist avertising executive who doesn’t like Darcy and her attitude. He is very skeptical when it comes to the pink box, but he ends up with trying every product in it; among them, Maybelline Great Lash mascara.
There’s also a bottle of Lancôme Triple Tenue red nail polish in the box.
There are a tube of Maybelline Great Lash mascara and a bottle of L’Oreal Paris EverCurl Hydracharge leave-in cream on Aria’s desk.
I usually don’t write about medicines/vitamin capsules, but my friend Jennifer, who identified L’Oreal cream for me, told me the jar next to it contains Rainbow Light certified organic women’s multivitamin vegetarian capsules. I guess Aria needs them to keep up with school and all the complicated adventures in her life.