Category Archives: beauty products in music videos

KARD’s Ring the Alarm (2022)

The South Korean co-ed group KARD have recently released Re:, their fifth mini album. The first music video from the album, Ring the Alarm, features an interesting make-up product.

It’s a lipstick by the South Korean brand Dear Dahlia.

The lipstick doesn’t simply appear in the opening sequence: later in the video one of the members of the group, Jeon So-min, applies it on her lips.

Kesha’s Raising Hell (2019)

The latest Kesha video is a fun one. The American singer plays a televangelist à la Dolly Parton, who’s unfortunately trapped into an abusive marriage with a horrible husband who doesn’t care about her and beats her up all the time. But she’ll soon know how to take her revenge on him. In the video, directed by Luke Gilford, there are two interesting scenes featuring beauty products.

In the screencap above, Kesha is in her dressing room; on her vanity there’s a can of L’Oreal Elnett Satin extra-strong hold hairspray.

But the most interesting moment is set in her house, where we can get a good look at her vanity.

The white fluted refillable atomiser is the super-romantic L’air du temps by Nina Ricci.There’s also the eau de toilette version of Pasha de Cartier, a fresh spicy men’s fragrance created by Jacques Cavallier and launched in 1992. I like to think the televangelist – not her husband – wears it.

Such an eclectic perfume selection wouldn’t be such without a blast of white flowers! So here is Vanderbilt by Gloria Vanderbilt, the 1980s best seller created by Sophia Grojsman.

Another nod to the past is the aqua green tube of Clinique lipstick, a packaging now sadly discontinued.

Thanks to Marco Ortolano for telling me about this video and for the Vanderbilt id.

 

Charlotte Gainsbourg’s Lying with You (2017)

lyingwithyou_bornunicornThe latest music video by Charlotte Gainsbourg – Lying with You, from the album Rest – turns out to be an unexpected perfume lover mecca. Directed by Gainsbourg herself, it’s set in the apartment at 5 bis Rue de Verneuil (Paris) where her father, Serge Gainsbourg, lived. Soon to become a museum, it’s filled with objects that the French artist used and loved; among them, a massive amount of perfumes and toiletries.

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guerlainshalimaratomiser_bornunicornIn the screencap above, from left to right, there are two refillable atomisers by Guerlain – Chant d’Arômes in the white canister with leaf details and Shalimar with the blue arabesque pattern.aramis_bornunicornNext, there’s a bottle of Estee Lauder Aramis, created in 1966 by Bernard Chant.

guerlaingoutteflacon_bornunicornThe drop-shaped bottle is the flacon goutte by Guerlain. It was used for different perfumes, so it’s impossible to tell which one it contains.

lancomemagienoire_bornunicornThere’s also a bottle of Lancôme Magie Noire, created by Gerard Goupy in 1978.

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yslopiumdustingpowder1_bornunicorn.jpgThere are two body perfumes, too – the box and the shaker versions of Yves Saint Laurent Opium perfumed dusting powder.

eauxdeguerlain_bornunicornThe last bottle on the far right is the flacon abeilles by Guerlain.

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guerlainrefillableatomiser1980s_bornunicornfloridawatercologne_bornunicornThere’s another Guerlain refillable atomiser, the one made of golden metal, launched in 1982. On the far right there’s a tall bottle of Murray & Lanman Florida Water cologne, first launched in 1808.

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hermesdoblis_bornunicornsantamarianovellasoap_bornunicornIn the screencap above, there’s a bottle of Hermès Doblis, created by Guy Robert and launched in 1955. Next to it, a box of Santa Maria Novella soap: I do believe this is the vintage version of the almond soap.

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Van Cleef & Arpels Pour Homme eau de toilette 100 ml spraySerge Gainsbourg’s signature perfume – Van Cleef & Arpels Pour Homme – is featured too. It was created in 1978 by Louis Monnet.

lyingwithyou(1)_bornunicornAnother shot of the same perfume tray reveals the presence of more Guerlain products.

guerlaineauimperialeatomiser_bornunicorn.jpgThere’s the refillable atomiser of Eau Impériale.

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guerlain_mitsouko_bornunicornPlus, four flacons quadrilobes and flacons bouchon coeur.

lyingwithyou(2)_bornunicornLastly, there’s a vintage bottle of Garnier Birkin shampoo (or hair lotion). I wonder if Gainsbourg actually used it or just kept a bottle as a homage to his partner (and Charlotte’s mother) Jane Birkin.

Thanks to Vincent Legrudge for the Guerlain ids.

Picture source.

 

I’m an Albatraoz (2014)

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lorealcolorriche_redlipstick_bornunicornI had never heard of AronChupa until this morning, when a Facebook friend of mine posted this video on her page. I really don’t care for the song by the Swedish dj (this type of dance music is not my cup of tea), but the video which it was launched with has an interesting detail. One of the opening scenes is set in a dressing room, where some white-clad girls are getting ready for a show. One of them uses L’Oreal Made for Me Intense lipstick in #297 Red Passion.

 

Róisín Murphy’s Exploitation (2015)

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You know I usually don’t cover music videos, but this sighting is too juicy not to be covered. Róisín Murphy has been one of my favourite singers since she was the frontwoman of Moloko. She started her solo career in 2005 and she’s about to release her fifth album, Hairless Toys. The first music video (and single) from the new album is Exploitation, which she wrote and directed. The Irish singer plays the role of a neurotic actress who sports a 1980s-inspired look. In one scene set in a dressing room, she’s barely able to apply her lipstick, which happens to be Tom Ford Lip Color Shine in Willful.

7/11 (2014)

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I usually don’t cover music videos, but today I want to make an exception to the rule. A new Beyoncé video has just been released: 7/11 introduces the upcoming Beyonce: Platinum Edition box set. It’s a departure from the elaborate and dramatic videos of the American artist, which makes it even fresher and funnier. It looks like an amateur video; the impression is that Beyoncé wants us to see what her real life looks like. Everything seems plausible, casual and natural, in particular the setting (her house), but we can imagine that nothing has been left to chance. My favourite scenes are set in her magnificent bathroom: there’s a table covered in make-up products on one side and marble basins on the other side of the room. I’d love to identify all the items appearing in these scenes, but I’ve been able to id just a few – lots of MAC brushes, a bottle of Lubriderm moisture lotion and a golden can of L’Oreal Elnett Satin hairspray.

The song too is a departure from Beyoncé’s traditional repertoire. I probably prefer her old songs, but I enjoy artists who experiment with their music.