The Talented Mr. Ripley (1999)

Deep into his identity theft intrigue, Tom Ripley (Matt Damon) writes a letter to Marge Duval (Gwyneth Paltrow), thus pretending to be Dickie Greenleaf, the girl’s fiancée. The typewritten letter then goes into a gift package bearing a very peculiar logo – Officina Profumo-Farmaceutica di Santa Maria Novella, a historical Florence-based brand. The exact perfume Tom has bought for Marge (but pretending it’s Dickie who … Continue reading The Talented Mr. Ripley (1999)

Stardust Memories (1980)

Dorrie (Charlotte Rampling) appreciates Sandy’s aftershave. Like a madeleine, that scent brings back memories from her childhood. Sandy (Woody Allen) gets the reference to À la recherche du temps perdu by Marcel Proust and jokingly comments he’s wearing Proustian Rush by Chanel. The reason why the French maison has never produced a perfume with such an evocative name is beyond me. A real Chanel perfume appears … Continue reading Stardust Memories (1980)

Hitchcock (2013)

When Janet Leigh (Scarlett Johansson) meets Alfred Hitchcock to discuss the role of Marion Crane in his upcoming film Psycho (1960), she focuses on the double identity of the character (a Phoenix secretary who steals $40,000 from her employer’s client). She introduces this concept through perfumes: Marion is someone who wears an inoffensive cologne like Lenthéric Tweed in the office, but turns to something completely different when … Continue reading Hitchcock (2013)

Yield to the Night (1956)

Mary Price Hilton (Diana Dors) first meets Jim Lancaster (Michael Craig) at the perfume shop where she works as a shop assistant. He falls in love with her perfume, Christmas Rose. It’s a fictitious perfume, but I’ve found out some brands have launched fragrances with the same name. Thinking of Mary’s dreamy and idealistic personality, her perfume could be a floral with warm spicy notes. … Continue reading Yield to the Night (1956)