Tag Archives: mad men

Mad Men S03E02 (Love Among the Ruins)

There’s Guerlain Shalimar in the beautiful flacon chauve souris on a dressing table in Peggy Olson’s bedroom.

Created in 1925 by Jacques Guerlain, it’s undeniably one of the most famous perfumes of all times. You may remember another protagonist of the TV show (Joan Holloway, played by Christina Hendricks) wears the same perfume.

Thanks to signorina_misteriosa11 for submitting this post.

Mad Men S01E02 (Ladies Room)


cotymuguetdesbois_bornunicornThere’s a bottle of Coty Muguet des Bois on Betty Draper’s dresser. This is one of the most popular Coty perfumes: created by Henri Robert and launched in 1941, it has top notes of aldehydes, orange, green leaves and bergamot; middle notes of cyclamen, lilac, jasmine, lily-of-the-valley and rose; base notes of sandalwood and musk.

Thanks to Elena Vosnaki for the id.

Mad Men S01E10 (Long Weekend)

madmen_s01e10_shalimar_bornunicorn (1)

madmen_s01e10_shalimar_bornunicorn (2)

madmen_s01e10_shalimar_bornunicorn (3)

madmen_s01e10_shalimar_bornunicorn (4)Carol McCardy (Kate Norby) and Joan Holloway (Christina Hendricks) are getting dressed for a night out. Carol comments on Joan’s perfume: we learn that she wears a classic – Guerlain Shalimar, perfect for a seductress like Joan.

Created in 1925 by Jacques Guerlain, it’s undeniably one of the most famous perfumes of all times. According to Fragrantica, it opens on citrus notes (lemon, mandarin orange and bergamot), has floral middle notes (jasmine, may rose, iris) and balsamic base notes (sandalwood, opopanax, civet, musk, leather, incense and Tonka bean).  It’s a perfume I could never wear (my skin doesn’t love it at all) but I can see why it’s so popular and beloved. Its Indian inspiration (Shalimar was the name of Mumtaz Mahal‘s favourite garden) and the fan-shaped bottle designed by Raymond Guerlain in collaboration with Baccarat have certainly contributed in creating an icon.

GUERLAINSHALIMARADSShalimar advertising campaigns have always focused on the oriental inspiration of the perfume, as shown in the pictures above. From left to right: 1929 illustration by Lyse Darcy; 1959 illustration by Jean-Baptiste Charnotet; an illustration (possibly from the 1930s) with a veiled woman; a 1975 ad inspired to the Jazz Age.


Mad Men S05E12 (Commissions and Fees)



pinaudclubmantalc_bornunicornvitalishairtonic_bornunicornbarbicidejar_bornunicornJed Covington (Timothy Carhart) meets Don Draper (Jon Hamm) at his barber’s. There’s a display of Pinaud Clubman talc bottles (both old and new packaging) by the door; there are a bottle of Vitalis hair tonic and a large Barbicide disinfecting jar on the shelf by the mirror.