
Talia (Juliana Canfield) wears a lipstick in a beautiful red shade.

From the studded gold tube we can see it’s a vintage product.

It’s a Max Factor lipstick from the 1940s.

The brand has been endorsed by a huge number of cinema stars over the years. In the specific case of this lipstick, advertised as “the most wonderful lipstick in the world”, in 1947 it was endorsed by Lana Turner as Ginny Marshland from the film Cass Timberlane (1947) by George Sidney.

Talia gives the lipstick to Anna (Emma Roberts). Later in the episode, the protagonist wears it to attend a vernissage at her husband’s art gallery.

Although the lipstick actually worn by Talia and Anna is most definitely not the Max Factor one, I appreciate the fact that the vintage blue red shade was replicated.

Guilia Gallo is reading an issue of Movies Monthly, which has a Max Factor advert as back cover. Lucille Ball stars in it, introducing new shades of lipstick. While I appreciate the effort, there’s a problem here: the episode is set in the late 1960s, while the advert is from the 1940s. The actress on the magazine cover is Veronique Carlton (Betty Denville), who appears in the episode; from this we know that the magazine is recent and not from 20 years earlier.