Technical Boy (Bruce Langley) is trying to summon Media and the goddess lures him to the windows of an Inglot shop. She doesn’t show herself but she speaks through the monitors in Times Square and through the flat screens in the shop window.

Strangely enough, the lipsticks appearing on the screen above are not by Inglot. As a matter of fact, the lipsticks of the Polish brand usually have a glossy black tube; the only lipsticks with metal and plastic tubes are from the Jennifer Lopez collection, but their shape is different from those seen on screen.