Mr Selfridge S04E02

mrselfridge_s04e02_bornunicorn (1)

mrselfridge_s04e02_bornunicorn (2)

florisroyalarmsdiamondedition_bornunicornTwo different Floris perfumes can be seen on the counter in the cosmetics department – one has a red label, the other has a purple one. Both of them are limited editions.

The first – Amaryllis – was launched in 2010 as part of the brand’s Private Collection; the second – Royal Arms Diamond Edition – was launched in 2012 but has got a longer history. It was originally created in 1926 to celebrate the birth of George V’s grand-daughter’s birth, who was to become Queen Elizabeth II. In 2012 Floris re-issued the historical fragrance to celebrate the Queen’s Diamond Jubilee.

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