The Neon Demon (2016)



theneondemon_lipstick_bornunicorn-3When the main four characters – the make-up artist Ruby (Jena Malone), the models Sarah (Abbey Lee) and Gigi (Bella Heathcote) and the newcomer Jesse (Elle Fanning) – first meet, they have a conversation about lipsticks. Gigi kicks it off by saying she loves the lip colour she’s wearing; Ruby comments on the name of the shade – Redrum [1].

jeffreestar_redrum_bornunicornBeauty addicts know this is the name of one of the most popular Velour liquid lipsticks by Jeffree Star, but Gigi is not wearing it (see the applicator: no hot pink in sight).


theneondemon_lipstick_bornunicorn-5Ruby goes on saying women often choose to buy a lipstick “if it’s named after food or sex” and gives some examples.


cliniqueblackhoney_bornunicornThe first shade name she drops is Black Honey, the most popular lipstick by Clinique, first launched in 1971.


maybelline_plumpassion_bornunicorn loreal-plum-passion-lipstick-cheryl-dizzybrunette3Plum Passion is a popular name for lipsticks. Both Maybelline and L’Oreal have Plum Passion lipsticks in their collection.



jawbreaker_peachykeen_bornunicornThe last shade she names is Peachy Keen. A product by Gerard Cosmetics comes to my mind, along with a line by the super-wicked Courtney Shayne, the protagonist of the black comedy Jawbreaker (1999) by Darren Stein.

[1] This word comes from The Shining by Stephen King.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.